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Tom’s of Maine Toothpaste: Should Sodium Laurel Sulfate Be an Ingredient In “Natural Care”?


We spend a lot of time thinking about the products we put on our face, hair, and skin, but when it comes to oral care, we tend not to experiment much: A toothbrush, toothpaste, and floss are requisite elements of personal hygiene. No question. In recent years, however, consumers have begun opting for natural toothpastes in lieu of brands that contain scary colors, flavorings, and chemicals that we don’t feel quite right about. In fact, Tom’s of Maine, a brand who’s slogan is “natural care”, has become so popular that it’s widely available in chain grocery and drug stores — not just niche natural markets and expensive pharmacies. But when we flipped over our tube of Tom’s to check out the ingredients, we found one that didn’t sit well with us — Sodium laurel sulfate (or SLS) — making us wonder of Tom’s is really all that it’s cracked up to be. … More »

Post from: BlissTree

Tom’s of Maine Toothpaste: Should Sodium Laurel Sulfate Be an Ingredient In “Natural Care”?

The Fluoride Debate

  • Posted by
  • September 28, 2010

It’s in our drinking water, our toothpaste and even the bottled juices and sodas we drink. Fluoride, according to the American Dental Association, is a key mineral in the fight against cavities and can even repair the early stages of tooth decay. The ADA warns, however, that, like any other nutrient, fluoride can be misused [...]

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